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SWOT describes a situation. It does not pick an option.

SWOT (strengths, weaknesses, opportunities, threats) is a familiar workshop grid. It can help people talk. It does not, by itself, compare Option A against Option B with inspectable scores.

Useful as intake, weak as a verdict

If SWOT surfaces threats, those threats should become risk records attached to options. They should not remain four quadrants on a whiteboard.

Workshops hide weights

Groups fill quadrants until the loudest threat looks like the decision. Argumont makes weights explicit and keeps the preferred idea as a contestant.

Related pages

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Versus pros and cons

A pros and cons list is a reasonable napkin. It rarely says how much each line weighs, which lines are assumptions, or what would reverse the call.

learn

Decision analysis

Decision analysis is the older sibling of decision intelligence: options, criteria, tradeoffs, and a way to talk about uncertainty without pretending you have a...

use case

Validate strategy

Strategy validation is not a workshop that ends in posters. Argumont challenges the preferred plan, demands a real alternative, and writes down what would chang...

hub

Compare

These pages describe product differences. Where we mention another company, we stick to what that product is generally for. We do not invent their pricing, benc...

Turn the workshop into a contest

Argumont challenges assumptions, researches evidence, compares competing approaches, and identifies the strongest decision.

Turn the workshop into a contest